Head over heart.

Evaluate ITC Century and Apollo’s potential based on their physical similarities.

how these types match up:

ITC Century

physique

Statuesque and lean (I carry my weight in my legs)

Apollo

physique

Blunt, balanced

 Toggle between the two typefaces and click their circled parts to learn more.

ITC Century

Apollo

decorative curl
large ball terminals
double-story lowercase
condensed
proportions
high-contrast strokes
sloping tail
straight ear
double-story lowercase,
long descenders
blunt serifs
open apertures
sharp beaks
reevaluate options

Not so much.

Apollo’s sharp edges, tall ascenders, and long descenders do not harmonize with ITC Century’s
round, compact forms.